Tool Bar Help

From SeeVolution Wiki

Contents 1 Site Performance Window 2 Page Performance 3 Quality Window 4 X-Ray

Site Performance Window

Measures traffic data for the entire site.

1. Current Conversion – Percentage of visitors that have reached the conversion URL or clicked on the conversion object. Typically measures visitors who have completed an order. Learn how to set up conversion
2. Visitors:
   • Now: Total active visitors (not unique) on the site now. Once a user is idle for more than three minutes they are considered idle and not active. Idle is defined as a user that has not scrolled, clicked, typed or moved his mouse for over 3 minutes.
   • Today: Total daily unique visitors for the entire site. Multiple visits by the same user qualify as one visit.
3. By Hour Graph – Total unique visitors by hour for the entire site.
4. Visitor Type:
   • Junk – A visitor that spends less than 5 seconds on the site.
   • Interested – Visitors who spend more than 5 seconds on the site.
   • Engaged – A user who performs at least one action. An action is defined as clicking on an object such as an image or a link or scrolling up or down.
   • Converted – A user who has reached the conversion URL. Learn how to set up conversion
5. Visitors last 7 days –Total number of unique visitors for the entire site over the last 7 days. Mouse over the chart to see details.

Page Performance

Measures traffic data for the current page.

1. Visitors:
   • Today: Total page views for the page. Multiple visits by the same user qualify as multiple views.
   • Now: Total visitors (not unique) on the site now.
2. By Hour Graph – Total page views by hour for the current page.
3. Top Pages –Total unique visitors by page.

Quality Window

Displays the top nine traffic sources for the entire site.

This chart shows the top 9 traffic sources for the day and displays what type of visitors are generated by each source. The bottom X axis lists the traffic source while the top axis shows the total count from that source. If you mouse over the different colors, it will tell you exactly how many "junk", "interested, "engaged" and "converted" visitors are on the site.

All data is in real time and represent today's data.

X-Ray

SeeVolution offers four types of heatmaps:

1. • Click Heatmap: Show’s which objects visitors are clicking on. Objects include links, images, flash, and buttons.
   • Scroll Heatmap: Show’s how far down the page people are scrolling. Scroll heatmaps account for screen resolutions and different monitor sizes.
   • Live Click Heatmap: Show’s clicks as they are happening! Watch your website come to life with live clicks.
   • Mouse Movement Heatmap: Aggregates all mouse movements from visitors and displays hot and cold areas of your website.

The SeeVolution heatmap technology gives you site overlays that span the entirety of your tracked pages and illustrate areas of high and low user activity. 

Generated by the monitoring of thousands of visitor clicks, scrolls and mouse movements - heatmaps break down the user interaction with the web page and provide a narrative for how individual visitor sessions take place. Heatmaps play a crucial role in understanding how your site's usability can be enhanced:

If the Click Heatmap indicates that a high volume of users are clicking in areas where there aren't links, you can restructure the site to ensure that hotspots are connected to links that are directing customers toward a sale.

Heatmaps allow you to organize your web page for optimal visitor interaction and eliminate areas that indicate user frustration.